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You've mastered your coaching, now it's time to master your business.

If you're a new (ish) coach this is for you

You're probably feeling like

  • Everyone else has all the answers
  • You don't know about business 
  • You've got no idea where your next client is coming from 
  • You wish you could wave a magic wand and get new clients
  • You are throwing spaghetti at the wall and hoping some will stick 

I get it : 9 years ago I was in the same position as you : I was building my coaching business alongside my young family and was seeing all of the things I "should" be doing. I ended up investing a large chunk of my savings in a group program where I met a great community of other coaches yet I still felt a bit lost. 

Looking back I wish I'd done my research and had a program with someone who had got results outside of the coaching space and that they were able to understand my professional background plus I would have liked a smaller group and personalisation. 

Over the last 9 years I've worked with 1000s of coaches to help them build businesses that work for their strengths and their target clients. 

I wanted to create an affordable high-value program for a maximum of 25 coaches who were wanting my expertise and support to build their businesses.  

Imagine feeling 


You set the business up to give you freedom and have impact.. by the end of our time together you'll feel 

Proud of your accomplishments

More confident in your business 

Clearer in what you're doing 

Like a "proper" business owner 

Imagine having


A clear plan and strategy for all aspects of your business

Your audience growth and visibility 

A way to nurture clients and build relationships

Clear conversion events and systems

Ways of working which mean your clients are happy and get great results

Strong systems and processes that support what you do 

Imagine being 


In a space where your business is designed around your strengths so that : 

You're hitting the goals that you set yourself 

You're enjoying the work 

You're clear on your boundaries 

You're having fun 

Sign me up for monthly payments at £250 per month for 6 months (program is 4 months in length)
Sign me up for one payment of £1250 for the program and 4 months of support

Sounds good? This small group program is for a maximum of 25 coaches at a time : you'll have coaching, training and mentoring support tailored to you

 

If you're looking for a commercially minded mentor who has experience across sectors, a track record of success and will be on your side rooting for you then this is for you. 

What do you get? 

A strategy and business model that works for you 

This isn't about having a group program or running workshops or doing whatever else people are telling you.

This is about deciding on a strategy and business model that plays to your strengths, gives you joy and helps you achieve your goals.

It's okay if you only want to do 1:1 or you want to work with corporates or you want a membership or right now you have no idea what you want to do.

We'll look at your data every month and make sure you're on track as well as modifying your plan and we'll get really clear on what business structure and model works for you (and why) 

A clear curriculum so you can master the business basics 

You'll be taught a core curriculum where you can go through the key foundations of mastering the business so you'll have all that you need to be successful based on my 6 step system: 

Goals and Strategy : we look at what you want to achieve and break it down into manageable, measurable targets 

Client attraction and audience growth:  you'll get clarity on your target audience, messaging, brand story, visibility and lead generation 

Nurture: you'll explore how to build relationships so people go from knowing you to buying from you 

Convert : you'll look at how to make sales effectively 

Deliver: you'll get clarity on your programs and key deliverables including systems, processes and feedback. This is about designing great programs. 

Grow: you'll explore the right business model and products to scale in a way that works for you 

Mentoring and coaching support from Ruth 

You'll be able to get all of your questions answered with mentoring, coaching and advisory support from me.. This will help you to tailor your plan and take action. My clients say I'm supportive, compassionate and challenging my varied experience working with coaches and consistent results mean I'm best placed to support your growth and... I'm a master certified coach so I can help you with your mindset, confidence and identity so you can become the business owner you want to. 

Want to find out more ? 

We have 15 spaces to start in February 2025 and join our existing community : the investment is £250 a month for 6 months or £1250 if you pay upfront: drop a message to [email protected] to chat 

Get in touch

2 group calls every month 

These are on Friday at 12pm x 1 UK time and Thursday at 5pm x 1  : they are a great space to get your questions answered and get direct support from me (no one else takes these calls) 

An in person event 

This will be in London in March 2025 and is a chance to meet everyone, learn new strategies and take bold action. 

A live taught curriculum to give you the business foundations 

Where you get to ask questions and have all you need to build your business PLUS a library of resources you can access. 

Monthly check ins and feedback 

Each month you complete a questionnaire looking at what happened in that month and we then look at your strategy for the next month so you're always learning. 

On demand mentoring with me 

You can ask me any questions whenever you want and I'll get back to you within 48 hours Monday - Friday 

A private Facebook community 

For accountability and support : this is a great space to build connections and ask questions 

PLUS... when you start a review of where you are and recommendations of where to focus 

So you always have a clear direction