If you're used to being the one who makes all the decisions and solves the problems I'm here to help...

I understand what it's like to be holding the cognitive load balancing the demands of a "busy" career with your personal life.

You're good at what you do and from the outside everything looks great but you feel disconnected and depleted.

You want to be a better leader and you equally want to be working in a way that feels more sustainable where you don't have the same level of overwhelm and stress.

I get it : I've been there, building a rapidly growing training business in from 2021-2023 I lost myself. I started to feel stressed and anxious and was taking advice from lots of people, expect myself. I ended up doing less of what I loved and everything came close to tumbling down.

Now my business is thriving and I play to my strengths and have the balance that I desire.

And, I'm not alone I've worked with 1000s of leaders over the years.

And, I can help you do the same: this isn't about you following my blueprint this is about deep coaching with a focus on Psychology and Neuroscience: it's about helping you to make the best decisions for you and cut through the noise.

It's about supporting you to thrive again.

And, when you do this work it often has incredible results as you step into the leader you want to become.

A bit about me:

I've been an ICF Master Certified Coach since 2020 and run my own coach training school Optimus Coach Academy where we've trained 1000s of students. Personally I've got over 10,000 coaching hours and have worked predominantly in the leadership and small business spaces.

Alongside coaching I've got 30+ years experience of studying Psychology with a MA, BA and PGCERT and am about to start my doctorate: this knowledge means I combine coaching & psychology in my approach: not to diagnose more to find ways to work more effectively with your brain and prioritise well-being and performance.

I'm also a best selling author and speaker.

Prior to having my own business I was a senior leader within education managing and leading teams in complex and challenging environments.

Personally, I'm always looking at how I can develop and had a lot of insights when I was diagnosed with ADHD in 2021. I work alongside my husband and lead a team of 15 globally, I've built my business alongside raising my 2 daughters.

If you're a small business owner who is balancing multiple commitments I could be your secret weapon

I will help you to define what your next level looks like, identify and play to your strengths and make decisions that will support your performance and wellbeing.

My mantra is to keep things simple and to create space for doing that deep work. This is about how you show up as a person as well as what you do.

I'm not your normal coach: I'm a highly experienced Master Certified Coach and Coaching Psychologist with a track record of supporting others in this space. My training business is in the top 1% of female lead start ups and has a fantastic reputation in the coaching space.

My coaching style is empathetic and supportive: my goal is to support you to be successful and to be that thinking partner. My clients tend to stay with me for at least a year and come from corporate and small business backgrounds.

Read my story

As Featured In

I currently only work with clients 1:1 you can email me at [email protected]m to chat and see if we're a good fit to work together (I'm always happy to have calls)

"Working with Ruth has been the biggest individual up-leveller for me and my business to date. Ruth has been instrumental in supporting me to hold my vision, see my strengths, keep my calm and really step into the leader that I was meant to be.

My results with Ruth have been none short of phenomenal and the space she holds is one of safety, love and growth.

I am so grateful for meeting Ruth and saying yes to investing in my future self as the minute I did, I made a huge energetic shift and have never felt so confident in my business and it's all thanks to Ruth.

1:1 Small business client

Small business agency owner

As someone who has ambitious plans but not always the focus to pull them off I was looking for a place to be held accountable - and inspired. I’d met Ruth on a retreat and loved her straight talking, go getter attitude that was also full of fun. Ruth is a coach who has been there done it, she has so much knowledge to share but what I’m most grateful for is her huge heart and passionate belief. She created a warm friendly supportive environment but also kicked my arse when needed! - just how it should be!

I can’t begin to express the deep transformation that occurred in every aspect of my life

Rebecca Night

I came to Ruth via a friends recommendation as I was feeling stretched at work and at home. I'd just moved roles and had a new team and wanted to make sure that I had an impact whilst focusing on my wellbeing. Ruth helped me to make some key decisions and was by my side when I implemented them. She created the perfect thinking space so I didn't feel alone and helped me navigate some tricky personal circumstances alongside the new role.

I feel like I've got my spark back as well as feeling confident in my role and with my team and for that I'm truly thankful. I didn't know how much I needed this work until I did it and would recommend Ruth to other senior leaders especially those who feel like they're spinning lots of plates!

VP, Professional Services

HR Business Partner

Working with Ruth was an easy decision for me. I had been searching for the right support to propel my personal and professional growth.

The experience of working with Ruth's exceeded my expectations. I received invaluable guidance, coaching and support from Ruth and found the most significant transformation was in my overall mindset and confidence. Bit by bit Ruth helped me remember just who I was, and I genuinely couldn’t have made it through the past year without her support.